About APMF

The Asia Pacific Media Forum (APMF) is an event supported by AFAA (Asian Federation of Advertising Agencies) and IAA (International Advertising Association).

Organised by AAPAM, APMF is a not-for-profit organisation for professionals involved with advertising media and aimed to be the catalyst for the advancement of media knowledge in the Asia Pacific region.

APMF addresses questions on trends in advertising media, the impact of newly developed technology on advertisers and creative agencies; new business models, media measurements, consumer speed of adoption, and many more.

The first APMF was launched at the Le Meridien Resort, Tanah Lot, Bali in March 2005, and was attended by around 300 participants.

The second APMF was successfully held in Bali on Nov 16 – 17, 2006. Carrying the theme of “Move Faster”, 25 industry experts and practitioners shared their view with 300 participants from across Asia Pacific.

Speakers include:
Steve King (Chief Executive ZenithOptimedia), Sam Balsara (Chairman & Managing Director Madison World), Naoto Oiwa (Creative DirectorInteractive Communication Division Dentsu Inc), Amit Bose (Strategy Advisor, Bakrie Telecom), Craig Harvey (Director – Media Research, Asia Pacific), Lew, Jae-Hong (President of Korea Digital Cable Laboratories), Charuvarn Vanasin (Chairman Lowe ASEAN Cluster), Andre Nair (CEO GroupM South Asia & South East), Jerry S. Justianto (Director, Masima Corporation), Russel Conrad (News Media Worldwide), Ajay Vidyasagar (Executive Vice President Star India for the Indian sub continent), Kudsia Kahar (General Manager, Group Networks, AMP Radio Networks, Malaysia), P.V. Narayanamoorthy (Regional Director of Carat Asia Pacific), Phillip Jones (Regional Director of Media), Malcolm Spry (CEO & Global JV Board AGB Nielsen Media Research), Ram Subramaniam (Managing Director Initiative Indonesia), Jim Goh (Regional Managing Director OMD, South East Asia), Mike Rich (CEO of GroupM's content division in Asia Pacific), Eleanor Modesto (Country Advisor - LOWE Indonesia), Nix Nolledo (CEO/Founder Xurpas, Philippines), Michael Lee (Executive Director, IAA Worldwide), Andrew White (Director of PT HM Sampoerna Tbk) Jeremy Wagstaff (Technology Columnist, Writer, Broadcaster The Wall Street Journal BBC), Noriyuki Shutto (Executive Advisor, Dentsu INC).

The third APMF further established itself as the ground of rich idea exchanges, discussion on advertising media and consumer engagement forum in the region.

Carrying the theme “The New Avatar of Media” the 2 days forum delivered though provoking sessions and challenged asked the participants to rethink the media strategy, reshape the ways of brand engagement, and how to reap better returns on media investments.  

25 industry leaders, forward thinkers and change agents shared their view with 625 delegates from across the region: Tony Fernandes (Group CEO AirAsia) Douglas Khoo , Nick Emery(Chief Strategy Officer, GroupM/MindShare Worldwide), Vishnu Mohan,(Asia Pacific CEO, MPG), Tim Balbirnie (Chief Executive Officer South Asia, Synovate), Kentaro Kimura (Co-CEO, Creative Director & Account Planner, Hakuhodo Kettle Inc), Mark Holden (Managing Director, PHD Australia), Prashun Dutt (Director-Consultant: Marketing, Strategy & Communications for UTUSAN Newspapers and Magazines and The Sun (Nexnews)), Keith Bellows(Editor-in-Chief, National Geographic Traveler), Deby Sadrach (Home & Personal Care Director, Unilever Indonesia), Brad Cunningham (Quicksilver), Peter Tortorici (President, GroupM Entertainment),>  Barney Loehnis (Asia Pacific Director, Isobar), Kotaro Sugiyama (Senior Executive Officer, Dentsu Japan), Pushkar Sane (Head Of Digital, Starcom MediaVest Group Asia), Ian Gee(Brand Planning Strategist, Initiative Media), Scott Thomson (Global Head of Evaluation, Naked Communication), Gavin Mehrotra (International Media Director, The Coca-Cola Company